Customer-driven development is a software development approach that places the customer at the centre of the development process. It involves engaging with customers throughout the development cycle to ensure that the final product meets their needs and expectations.
Denca has found this approach has numerous benefits, both for us and our customers. By involving customers in the development process, we gain valuable insights into their preferences leading to a better product and increased customer satisfaction. Customer-driven development can help to reduce development costs and time to deployment by identifying and addressing issues early in the development process.
We have found that adopting a customer-driven development approach results in delivering a product of superior quality that aligns with and fulfils the needs and expectations of our customers.